Alexia Makeup, Hair, Beauty, Adelaide’s premier destination for skin and beauty services. With years of experience, they’ve helped thousands of women achieve their goals.
Skin & Beauty
157% Overall lead growth in just 6 months
The client has gained a whopping 138% increase in new users and improved its overall website ranking with our curated efforts. Optimised the website and content to have healthy competition in the industry and location.
179% Increase In Organic Revenue
We helped gain this client a whopping 138% increase in new visitors and improve its overall website ranking with our curated efforts.
Growth in Lead
Increased in Organic Revenue
Keywords Ranked on Top
Increased in New Visitors
When auditing the client’s website, we noticed the web pages weren’t optimised as per the targeted keywords. In fact, the entire website required a complete SEO and content optimisation.
There were several issues with the website’s SILO structure and layout.
The design and URL linked to the website wasn’t SEO friendly.
Additionally, metadata was also missing from the website & required complete optimisation.
The website wasn’t ranking high due to the lack of relevancy between URL and its keywords.
Conducted keywords research by considering Adelaide as the Geo-targeted location.
Identified the target keywords that were ranking for the competitor and added them to our plan.
Optimised the website as per the search engine guidelines to promote the content and service on third-party sites in order to build quality links and to improve domain rating.
Made the website technically optimised & mobile & SEO friendly and created unique pages based on the targeted keywords.
Breaking Down a Winning Digital Strategy & Implementation
We identified the keywords for each service page to start working and optimise each site for the keywords, location, content, and GMB.
We optimised the content for every product & category pages with the focused set of keywords. Placed internal links with relevant anchors to make the indexation process smooth.
Resolved the page speed issues & mobile optimisation issues.Built competitor backlinks for each services page and home page as well.
157% Overall lead growth
179% Increased in organic revenue
138% Increased in new visitors
130% Increased in organic events
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