What is Google Remarketing?

Google Remarketing is the part of Adwords management services and the most clever way to connect with visitors to your website that may not have made an immediate purchase or enquire is called remarketing.

Audiences that had previously visit your website, remarketing will allow you to position targeted ads in front of them! Moreover, these ads can be shown on any website that accepts advertising from the Google Display Network of that particular country!

Moreover, there is also a high degree of targeting flexibility and you can even filter your targeting to show only on specific sites and or exclude specific sites.

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Case Study

Baby Direct

Baby Direct

Search Traffic Increased by 40.12%

Website Design

Website Design

Search Traffic Increased by 61.64%

Havealook

Havealook

Search Traffic Increased by 83.22%

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  • Remarketing Lists for Search Ads

    Remarketing ads have always shown up in Google’s display network While remarketed lists for search ads (RLSA) allows your ads to be displayed directly within Google’s search results. The ads may be the same as other Google ads or may be entirely different with text that caters specifically to those who have visited your site.

  • Strategies of RLSA

    Basically, there are two types of strategies for using RLSA. You need to establish a set of keywords to bid for the people who have already been on your website or were a conversion in the past. This will allow you to get people to return to your site using more generic keywords that you normally wouldn’t bid on. Based on how a visitor has interacted with your site, you can optimize your bids on keywords you have already used!

     

  • Customer Match

    It is the new feature that can help you reach your highest-value customers. All you need to do is upload a list of email addresses. After that, those emails will get matched with Google users who are signed into Gmail, YouTube or Google search. Finally, you can start building ad campaigns that will focus on these specific people.

  • Custom Affinity Audiences

    Another new feature that will make many competitive advertisers happy is the Custom Affinity Audiences. This tool will potentially help you target people who have visited competitor’s websites that gives you the potential to substantially boost your ad campaign’s performance.

Benefits of Google Adwords for your Business

Google Adwords is really a great online advertising service that has been developed by Google! While if you think that creating an ad and generate more leads and income is easy! Then think about it again! Certainly, there are many advantages of Google Adwords!

Adwords Works Quicker than SEO

It is one of the best advantages of Google Adwords that is works quicker than SEO! Although, SEO is also a web search tool promoting methodologies to generate more traffic and leads that many of the PPC companies in Australia and around the world do!

Another role of Google Adwords along with boosting traffic, clicks, and conversions is that it helps in a productive approach of telling the audience about your brand. If you are an enterprise of some of the best PPC agency in Melbourne then you should mainly focus on brand awareness through search and display ads.

More Visibility Through Target Audiences Gmail Box

Though email marketing is one of the most utilized advertising techniques in every business, Gmail ads can be useful for your business. While the Gmail ads show up on the advancement tabs, you can even see it on the social tab as well.

Furthermore, you can even make display remarketing and RLSA campaigns to help the window shoppers on your site to remember you! While these display and remarketing and RLSA are a part of a pay per click agency that Clickmatix and other companies offer.

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We create the best-in-class PPC services

 

As a PPC service in Australia, we would like you to connect with visitors to your website, even after you have not made any purchase or inquiry. This is basically done by Google Remarketing! First, we start off by creating the audience.

Then we create a remarketing campaign with the Google Adwords account. At last, we add a series of text or image onto that created campaign to attract more customers and boost your business!

Clickmatix- Your ultimate solution for marketing and remarketing business

We start off by targeting audience to whom the ads can be shown, this audience is known as ‘Remarketing list’ which is nothing but a collection of users who are qualified on requirements that are set by an advertiser.

Then we opt for a remarketing campaign to attract more customers through different tools. After the campaign is ready, we add content and images to that boost your businesses! We even create different types of ad campaigns that can improve your business sales.

Clickmatix- Your ultimate solution for marketing and remarketing business

We start off by targeting audience to whom the ads can be shown, this audience is known as ‘Remarketing list’ which is nothing but a collection of users who are qualified on requirements that are set by an advertiser.

Then we opt for a remarketing campaign to attract more customers through different tools. After the campaign is ready, we add content and images to that boost your businesses! We even create different types of ad campaigns that can improve your business sales.

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