INDUSTRY

  • Education

SERVICE

  • SEO, AEO, and GEO

PROJECT

  • Reaa

WEBSITE

  • reaa.com.au

67+ AI-driven summary results

Reaa.com.au is now recognised as a leading AI-citable authority in the real estate education sector.

(Within 6 Months)

Results Achieved

clicks
67+

AI-driven
summary results

website-traffic
23+

times the
brand appeared

keyword
21+

times the brand
was referenced

cs4
SEO

improvement
in organic rankings

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Our Approach

  • Implemented SEO fundamentals: on-page optimisation, technical fixes, and structured content.
  • Applied AEO strategies to create FAQ-driven content and clear answers to common student queries.
  • Applied GEO strategies to ensure content is AI-readable, citable, and included in generative AI summaries.
  • Monitored AI platforms: Google AI Overview, ChatGPT, GEMINI, and Perplexity for brand mentions and citations.
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Objective

  • Improve organic search rankings for high-intent real estate education keywords.
  • Enhance AI search visibility through Answer Engine Optimisation (AEO) and Generative Engine Optimisation (GEO).
  • Position Reaa.com.au as a trusted source of real estate education information in both human and AI-driven search results.

Impact

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Reaa.com.au is now recognised as a leading AI-citable authority in the real estate education sector.

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The combined SEO + AEO + GEO approach positioned the brand for both traditional search success and AI-driven visibility.

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This foundation sets the stage for long-term growth and continued AI presence as generative search adoption increases.

Results Achieved

  • AI Overview Mentions: 67+ AI-driven summary results for relevant queries.
  • ChatGPT Citations: 23+ times the brand appeared in conversational AI answers.
  • Perplexity AI Mentions: 21+ times the brand was referenced in AI-generated Q&A.
  • SEO Gains: Significant improvement in organic rankings for targeted real estate education keywords, increasing qualified website traffic.
  • Content Authority: Strengthened domain credibility and trust signals across both human and AI search platforms.

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